80TH ANNUAL!

We Support Adrena Mercedes Longoria for Elks Rodeo Queen Candidate!

Elks Rodeo officials say every dollar raised in the queen competition campaigns is given back to community youth programs. Northern Santa Barbara County United Way is excited to announce our Rodeo Queen candidate, Adrena Longoria and to raise funds for Literacy 2.0! 

SUPPORT GOES A LONG WAY BEYOND THE RODEO

United Way works with a broad range of individuals and organizations in order to identify and resolve pressing community issues. We believe education is the foundation for a better life and the LITERACY 2.O effort will change the lives of thousands of individuals and families.

Northern Santa Barbara County United Way (NSBCUW) is committed to building a stronger community by providing people with opportunities to improve their lives. LITERACY 2.O, our newest initiative, is a unified, collaborative effort to provide a platform for school-aged youth to begin saving/investing with a goal-setting mindset.